Southside Hoodlum - Double RR’s (Video)
Continuing the successful run that his latest album "Lord Knows" is currently on right now, Southside Hoodlum decided to drop a two-for-one release for his fans. Hoodlum has his usual suspect Ace The Shooter behind the lens & the prominent production of BigTexJohnny combined yet again to give two of his powerhouse singles the visual treatment for the month. Posted on the block at your local convenience store, and Southside Hoodlum is taking over that shit and treating it like the neighborhood trap house with stacks on deck, good green burning, dices rolling and brew on deck with a dime piece on the side being the eye candy of the scenery.
The first cut of the video is to his record "Double RR," which sounds like codeine spilling over, especially with the way Hoodlum's brash bravado interacts with the beat. He's able to make these witty lines jump with his soft-toned presence taking heed of his hustling ways. The production is coming in with a seismic push running deep in the rhymes and feeling that Southside's presence is heavy whenever it is played. The second half of the visual is a more harmonious approach since I love when Big Tex Johnny feeds this type of production to Hoodlum. He meshes the godly sounds with Hoodlum signature Southside flow, and it links into a heavenly charged record. Hoodlum does break down his street poetry of vices and weaponry over the vibrant production, but the grittiness of it all uplifts his hood & his come-up. He showcases he's made it out of the mud going through the struggles and now being a beacon of hope in his city. It encourages those thinking that a kid from the Southside of San Antonio wouldn't see his name on billboards or see his album distributed out by a label. The world works hard in bringing down the people growing up in poverty, but the people in poverty work just as hard as you have a shining example here with Southside Hoodlum.
A new album, a new visual, and talks about a tour in the works, Southside Hoodlum, is making a big splash in 2021 so far that's only going to get bigger. Expect to see more releases and surprises in the upcoming months from Hoodlum. Until then, keep the views on this latest visual running up and make sure to share it around on all social media avenues.